It’s Alive: The Survival of Print in a Digital Age

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It’s alive! That’s what I learned on a recent tour of Lane Press. Print still has a pulse! Take that Kindle, Nook, Skiff, and all the rest. You know who you are. Magazines have a special place in my heart. As I’ve watched technology pound them like a tsunami, washing hard-earned careers away with it, I’ve been concerned. A wise editor told me years ago not to worry, there will always be a place for print media. As I’ve sat self-consciously flipping pages at doctors’ offices, airports, and pools – everyone else silently poking away at their iPhones and laptops and tablets – I’ve had my doubts. So, I couldn’t have been happier this summer, standing inside the bustling South Burlington, Vt., printing company that churns out more than 100,000 copies of University of Mary Washington Magazine a year, along with hundreds of other publications. As our guide whisked the rest of the group through the plant, babbling about binding and batches and gutters and leading, I stood … [Read more...]